Beyond The Raise: Hardware Is Hard to Build, Harder to Copy

Our CEO, Michael Wise, joined the Beyond The Raise podcast to talk about the Magnetless journey so far and what comes next.

Some investors have suggested that a large automotive manufacturer could simply catch up as soon as a start-up finds something good. Michael’s view is that hardware is hard to build, and not just because of the materials. It is the journey: the mistakes, the money and the time, and then the patents, trade secrets, know-how and connections that come out of it.

Hard to build. Harder to copy.